Summer schools at FM UK: Skills for the future and cultural experiences
Even during the summer months, the Faculty of Management at Comenius University remains a place of active study and international cooperation.
Since the beginning of July, we have been hosting two international summer schools – Modern Marketing & IT and Data Analysis and Visualization in Power BI, attended by students from several partner universities within the Erasmus+ program.
During the intensive academic program, participants in the Modern Marketing & IT summer school focused on topics in digital marketing, artificial intelligence, blockchain technologies, VR/AR, and cybersecurity. They learned about agile approaches in marketing, as well as new trends in content personalization and data-driven campaigns.
Participants in the second summer school focused on working with Power BI – they learned how to process and transform data using Power Query and the M language, create data models, visualizations, and interactive reports. They also learned the basic principles of the DAX language and worked in groups on their own analytical projects.
In addition to the academic program, a varied cultural program was also prepared for the students. On the first day, Monday, June 30, they took a tour of the historic center of Bratislava, which ended with a dinner. At the end of the week, on Thursday, they took part in a trip to Červený Kameň Castle, where they had the opportunity to see a falconry demonstration.
Our faculty is very active in building international relations, and this is one of the ways we promote its good name abroad.